Asset Source & Origin Audit

Google now creates and serves ad assets on your account automatically. Some pass review. Some don't. This finds every one, tells you who made it, and flags the ones putting your account at risk.

Problem it solves:
Google's July 2026 Advertising Programme Terms place a continuing obligation on advertisers to review every automatically created asset. Legal risk for anything an AI-generated asset claims, from pricing to product details, stays with the account holder, not Google. Most accounts have no single view of these assets, no record of which were Google-generated versus advertiser-supplied, and no evidence trail if a claim ever gets challenged. Auto-generated assets sit across four separate surfaces in the account (ads, Performance Max asset groups, campaign extensions, account-wide), and Google's own interface doesn't bring them together in one place.

What it does:

• Pulls every asset across all four link surfaces in one pass
• Tags each asset advertiser-supplied or Google auto-generated
• Checks policy status and performance label on every asset
• Flags auto-generated assets with a low performance label or a policy problem as Critical
• Shows image and video thumbnails inline, so you can see exactly what's running without opening the account
• Groups everything by campaign with subtotalled spend, sorted highest cost first
• Reports which asset automation switches are live per campaign, so you know why the assets are appearing
• Marks any metric Google doesn't report as "Not reported", never a misleading zero

Output:
One Google Sheet, seven tabs: Summary, AI Generated, YouTube Video, Images, Text, Extensions, Automation Settings. RAG colour coding throughout.

Runs:
Monthly, scheduled, or on demand.